Marketing Network Blog

Top 15 Tools That Will Help You Create Better Content by @infobrandz http://rplg.co/6834c6a0  On top of the exhaustive amount of content research you need to conduct, you also have to spend hours –   if not days –  into developing and polishing the content itself. Having the right skill set and tenacity is a good start. But if you really want to produce content that stands out from the competition, you also need to be well-equipped. Remember, content development is an art that requires mastery of the tools of the trade. But with a slew of tools out there, finding the ones that fit your needs can be tricky. In this post, we’ll discuss the best and proven tools that will up your content game. These tools will span different areas of content development, such as research, editing, and analytics. Let’s hop right in. Content Research In content writing, the challenge actually starts way before you type in the first word. If you’ve been in this field for a whi...

78 Link Building Resources (2018 Update) http://rplg.co/2fdc4020 Link building is the cornerstone of SEO. Any good online marketer or SEO needs to know how to build links to their site if they want to rank well in Google. Many have said they’re less important than they were 10 years ago, and that may be true, but there is no doubt that they are still very valuable . And there’s no sign that it’s likely to change in the future. So a good link building strategy is an “ongoing practice” that ramps up overtime. You’re continuously working on it, and the more you work on it, and the more links you build, the better your chances of ranking higher in the almighty Google. My goal in this post is to create something that all marketers with all skill-sets can use. Whether you’re new to link building, or have been building your backlink profile for 10+ years, I think you’ll find some useful nuggets in this post. Those blogs, to this day, are still great resources to visit when looking ...

5 Ways to Bootstrap SEO When You're on a Tight Budget http://ift.tt/2I7CegS Every business should be implementing SEO strategies in order to improve their website’s search engine rankings. But unfortunately, there are a lot of marketers and small-business owners who are not. Why? Many of them use the “it’s out of my budget” excuse to justify their decision to ignore SEO. However, SEO is more cost-effective than many other forms of marketing, including pay-per-click ads and social media marketing. And while not every business will have the budget to spend thousands every month on an SEO campaign, there are some simple things that you can do to get the most search traffic possible on a tight budget.  1. Google My Business. Small businesses and brick-and-mortar businesses should focus on gaining local exposure instead of trying to target potential customers located throughout the country. One way to improve your business’s local SEO is by optimizing its Google My Busines...

How to Design a Homepage That Converts http://rplg.co/354a74a0 First impressions matter. When someone visits your website, the first thing they’ll see is your homepage. The way your homepage is set up can make or break your conversion rates . I know how much time and effort it takes to improve your SEO ranking  and drive more traffic to your website. If you’re seeing a boost in your website traffic but not in conversions, it’s time for you to analyze your homepage. It doesn’t matter what type of business you have or what industry you’re in, focusing on the design of your homepage pays off. Where do you start? Your website has so much to offer. It can be overwhelming to decide what you want visitors to see first. It’s tempting to include as much information as possible. I’ve helped tons of businesses revamp their websites. I’m going to share some of the top elements of a homepage you need to focus on. If you follow these tips, your homepage will turn into a conversion mac...

15 Link Building Tactics to Supercharge Your SEO Efforts by @jeremyknauff http://ift.tt/2CkYbJN Link building is still a vital component of modern SEO. I think it’s fair to say that many SEO practitioners would agree that it’s one of the most difficult components because the days of easily building hundreds or thousands of effective links are long behind us. Earning high-quality links from trustworthy and authoritative websites — the kind of links that are necessary to improve organic ranking — requires a disciplined and creative approach. You need to step outside of what everyone else is doing so that you can earn links that they don’t have, giving you a unique advantage in your organic search campaign. To help you earn plenty of valuable links that most of your competitors are too lazy to go after, I’ve outlined 15 tactics you can use to supercharge your link building efforts. 1. Get Readers Engaged with Your Content In the late 1990s, while still serving in the M...

16 Entertaining Google Home Commands You May Not Know About http://ift.tt/2HHilgc The most challenging part about using a voice-based speaker is no knowing what it can do. Smart speakers such as the Google Home , Amazon Echo, and Apple HomePod can perform useful tasks just by responding to your voice. These functions can include turning other smart home products on/off, helping you to learn a second language, and much more. Voice-activated speakers can perform a lot of other tasks too, including those less common and, in many cases, purely for fun . But with so many controls and commands to choose from, some awesome features slip through the cracks! Here are a few Google Home commands you’ve likely never heard of before, but that are worth trying out! Google Home Commands: Games Google Assistant-powered devices such as the Google Mini, Google Home, and Google Max New Google Home Devices: Everything You Should Know New Google Home Devices: Everything You Should Know Google has b...